Welcome to TwiqAi
The TWIQ Method: Content Strategy That Builds Authority
Welcome to TWIQ, creators of the proprietary TWIQ Method™ – a comprehensive content strategy framework developed by Yetunde Shorters after decades of experience helping entrepreneurs and thought leaders build engaged audiences.
The TWIQ Method stands for four essential content types that, when used together, create a powerful content strategy that attracts, engages, and converts your ideal audience:
- T: Thought Leadership - Identifying what you fundamentally disagree with in your industry and drawing your line in the sand
- W: What to do - Showcasing your expertise by providing valuable advice without giving away the "how"
- I: Ideal Identity Connection - Building deep relationships by connecting through shared identities (mom, entrepreneur, etc.)
- Q: Quick Help - Providing immediate, practical solutions that offer quick wins and build trust
The 7 TWIQ Bots
VIDEO SCRIPTS Bot
Creates viral-ready 1-2 minute scripts for Reels, TikToks, and Shorts that hook, connect, and convert. Perfect even for those who are camera shy.
CAPTIONS Bot
Transforms half-formed thoughts into scroll-stopping, personality-packed captions that sound authentically like you "on your best content day."
PERSONAL BRAND LINKEDIN Bot
Develops smart, sharp, and story-driven content for LinkedIn that's professional yet human, helping position you as an authority.
BUSINESS BRAND Bot
Creates B2B content that doesn't sound robotic, helping small business owners build thought-provoking, authority-building content.
VIRAL HOOK and HEADLINES Bot
Crafts attention-grabbing hooks and headlines that "stop the scroll" for emails, posts, ads, and other content.
Reels Storytelling Scripts Bot
Transforms ideas into 60-second micro-stories designed to connect emotionally and potentially go viral.
Carousel Content Bot
Creates detailed slide-by-slide content for Instagram carousels with compelling hooks, valuable information, and effective CTAs.
Meet The Team Behind TWIQ Method™
Our diverse team of experts brings together decades of experience in personal branding, content strategy, and digital marketing to create the revolutionary TWIQ Method™. We help purpose-driven entrepreneurs create content that keeps you loved, respected, and paid...consistently.
Yetunde Shorters
Purpose/Next Level Coach & Creator of TWIQ Method™
Yetunde Shorters is a purposeful personal branding® coach and international publicist with over two decades of global PR experience. As a certified Neuro-Linguistics Programming Master practitioner and Brain-centric instructional designer, she empowers clients to gain radical clarity® on their purpose while boosting visibility, impact, and profits. She's worked with Grammy, Tony, and MTV Award-winning artists, reaching over 40 million people through 1,500+ media segments and features.
Trabian Shorters
Thought Leadership Advisor
Trabian Shorters contributes to the TWIQ Method with his powerful definition: "A Thought Leader is someone who identifies and develops persuasive ways of thinking that others apply to their lives." His insights have helped shape the foundational philosophy of the T (Thought Leadership) pillar.
AI Innovation
TOPE
AI Content Strategist
TOPE is your all-in-one TWIQ Method Bot Suite that helps you brainstorm, write, and publish social content that connects, converts, and builds your brand, fast. Built on strategy, trained in psychology, and designed to save your time and sanity.
ICY Consulting Team
Implementation Specialists
The ICY Coaching & Consulting International team combines diverse expertise to support clients in building personal brands that reach global audiences. They're committed to helping purpose-driven entrepreneurs achieve maximum impact through practical strategies and personalized coaching.
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TWIQ Method - AI-powered content creation for thought leaders, coaches, and purpose-driven entrepreneurs